Twitter is more than a place to follow friends and be followed. Whether in B2C or B2B, you can use Twitter to create awareness for your business and generate leads. In 2021, about 82 percent of B2B marketers used Twitter for marketing, making it second to LinkedIn for that audience. Wondering if Twitter is still a viable marketing option even …
TikTok Hashtags: How to Use Them to Boost Your Visibility
Like other social media platforms, hashtags are crucial to TikTok’s marketing strategy. Marketers and brands can use TikTok hashtags to skyrocket their marketing efforts by increasing visibility and boosting engagement. One of the best things about TikTok is that it allows users to find relevant content by clicking on specific hashtags. However, companies should find the right ways to reach …
Tips to Create a Successful TikTok Marketing Strategy
TikTok is a popular social media platform launched in 2016. The platform had over 1 billion subscribers as of September 2021. This is the first-growing pace for a social media platform, surpassing Facebook and Instagram, which took about eight years to reach that milestone. TikTok provides an excellent opportunity for brands that want to market on social media. However, as …
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